pinterest.com
Rank #9 Worldwide
Top search market: India
• Verified Search Audit: September 2026
ABOUT PINTEREST
About Pinterest
A visual search and discovery platform
People use Pinterest to explore ideas through Pins and visual search, collect inspiration in Boards, plan projects, and shop products. Businesses can also reach people while they are discovering what to do next.
Find ideas visually
Explore Pins and use visual search to move from an image or early inspiration toward ideas that fit a project.
Save and plan with Boards
Group Pins into collections for recipes, rooms, outfits, trips, events, and other plans you want to revisit.
Connect inspiration to shopping
Discover products from saved ideas; businesses can use Pinterest’s advertising and marketing tools to reach people during discovery.
ORGANIC SEARCH SNAPSHOT · SEPTEMBER 2026
Product details from Pinterest
AhrefsTop estimates 478M monthly organic visits, 46.8M organic keywords, and 2.4M referring domains for pinterest.com. Search traffic is a third-party estimate; it is separate from Pinterest’s reported monthly active users.
D
Domain Pillar · Authority & Architecture
Global standing, category leadership, and backlink authority evaluation
Niche Leadership
India
Ranked #7 in this international vertical
Indexed Search Footprint
46.8M Keywords
Extensive presence across high-volume search queries
Authority Score (DR)
DR 97
Top global logarithmic backlink equity standing
T
Search traffic & audience locations
Monthly search trends and the countries sending visitors
Search Traffic Growth (Month-by-Month 2015 – 2026)
Geographic Traffic Sources (World Map)
Top Countries Share
| Country | Monthly Traffic | Monthly Change | Share |
|---|---|---|---|
| India | 113.2M | +974.7K | 23.6% |
| United States | 78.4M | -3M | 16.3% |
| Indonesia | 34.3M | +4M | 7.1% |
| Brazil | 32.1M | +101.2K | 6.7% |
| Mexico | 15.6M | -538.8K | 3.2% |
R
Search visibility & competitors
Backlink trends, leading search queries, and competing websites
Referring domains over time
Top organic keywords
| Target Keyword Query | Search Volume | Organic Traffic | SERP Position |
|---|---|---|---|
| 6.5M | 6.2M | #1 | |
| pintrest | 681K | 594.5K | #1 |
| pin | 238K | 198.3K | #1 |
| pinterest login | 153K | 164.7K | #1 |
| summer nails 2024 | 164K | 141.2K | #1 |
Top competing websites of pinterest.com
Websites ranking for similar search queries, with their latest traffic and page estimates.
| Website | Monthly traffic | Pages |
|---|---|---|
| tiktok.com | 370M-11.6M | 7.8M |
| byrdie.com | 3.4M+18K | 7.9K |
| vogue.com | 5M-1.2M | 46.7K |
| instyle.com | 3.3M+119.1K | 16.1K |
| wallpapercave.com | 1.5M-389K | 45.5K |
FAQs related to pinterest.com
▶ What is pinterest.com's current Domain Rating (DR) and what does it indicate?
pinterest.com currently holds a Domain Rating of 97 out of 100. Domain Rating evaluates the strength and quality of a website's total backlink profile on a logarithmic scale. A score of 97/100 indicates strong search engine authority and algorithmic trust, bolstered by referring links from 2.4M unique referring domains.
▶ How much monthly organic search traffic does pinterest.com receive?
pinterest.com attracts an estimated 478M organic search visitors every month. In commercial equivalent terms, acquiring this level of search traffic via paid search campaigns (PPC) is valued at approximately $42.1M per month.
▶ Which countries generate the largest share of search traffic for pinterest.com?
The organic visitor base for pinterest.com is distributed across multiple international search regions, with the highest concentration coming from India (23.6%), United States (16.3%), Indonesia (7.1%), Brazil (6.7%). This widespread international footprint highlights the platform's multi-regional relevance and broad geographic demand.
▶ What are the primary keywords and search queries driving visits to pinterest.com?
pinterest.com ranks prominently for thousands of organic queries, including high-impact target keywords such as "pinterest" (Rank #1), "pintrest" (Rank #1), "pin" (Rank #1), "pinterest login" (Rank #1). It maintains high SERP positioning for both high-intent informational queries and direct navigational branded searches.
▶ Who are the primary online competitors and alternatives to pinterest.com?
In search engine results pages, pinterest.com competes with prominent digital properties including tiktok.com, byrdie.com, vogue.com, instyle.com. pinterest.com differentiates itself through its dedicated category specialization, strong topical authority in india, and sustained search engine trust.
▶ How frequently are the SEO metrics and ranking figures for pinterest.com updated?
Search metrics, Domain Rating scores, monthly traffic estimations, and backlink statistics on ARZHost Top Websites Directory are refreshed on a regular monthly audit cycle to reflect current search engine index updates and real-time market movements.